The second we’ve all been ready for is lastly coming true! Selena Gomez has formally filed a trademark for her personal cosmetics line, becoming a member of the ranks of different celebs just like the Kardashians.
It appears like Selena Gomez, 27, is the newest celeb to create her very personal make-up empire and we couldn’t be extra excited. Selena formally filed for the trademark, ‘Selena Gomez,’ within the state of California, on July 11. In line with the U.S. Patent and Trademark Workplace software, Selena will likely be promoting: “Fragrances, perfumes, colognes, aftershaves, cosmetics, bathtub preparations, beauty preparations, physique care preparations, skincare preparations, hair care preparations, soaps, moisturizers, cleansing preparations, incense, nail preparations, magnificence merchandise, and important oils.” We’re not completely shocked by the information that Selena could launch her personal magnificence empire, particularly as a result of she loves make-up herself. The star is continually rocking her signature purple lip and is thought to have performed round with enjoyable make-up appears prior to now. Most just lately, Selena rocked a shocking brilliant blue sparkly metallic cat-eye liner to WE Day again on April 25, however she has performed round with many different colourful appears like orange lips and neon eyeshadow.
Selena is formally becoming a member of the ranks of different celebrities who’ve began their very own magnificence firms together with Rihanna, 33, who has Fenty Magnificence and Kylie Jenner, 22, who has Kylie Cosmetics and most just lately, Kylie Pores and skin. Different notable celebs who began their very own cosmetics strains embrace Kim Kardashian, 38, who created KKW Magnificence, in addition to Girl Gaga, 33, who only recently introduced her personal make-up line, Haus Laboratories, on July 9. Based mostly off how effectively these girls’ magnificence firms are doing, Selena’s could also be simply nearly as good, if not higher.
Except for magnificence, Selena has had her justifiable share of vogue collaborations together with her partnership with Coach again in 2018, when she was the face of the model, in addition to her ongoing partnership with Puma, the place she has her personal capsule collections with the model.
Whereas it’s nonetheless unknown when Selena’s cosmetics firm will launch, we can not wait to see what thrilling merchandise she brings to the desk.